(Charlottetown, PE – March 1, 2010) One never knows who they’ll run into at the PGA’s Honda Classic in Palm Beach, Florida, March 1-7. Making its debut appearance is Golf Prince Edward Island as the title sponsor of the Concert Series March 4-6th. The concert series will feature South Florida’s hottest bands and aspiring new artists. It’s the après golf event not to be missed with a glimpse at Prince Edward Island hospitality.
For those wanting a sneak peak at Canada’s Number 1 Golf Destination, Team Golf PEI will be on-site daily in the Main Courtyard. Visit the booth to learn about new golf products like Golf for the Gourmet and Unlimited Golf. They’ll also be handing out the 2010 Golf Guide and $100 gift certificates toward a future PEI golf vacation. And best of all, one lucky couple will win free entrance into the 2nd Annual International Couples Golf Festival.
“This is Golf Prince Edward Island’s first time at the Honda Classic,” says Barry MacLeod, COO of Golf PEI. “Florida is emerging as a new market for PEI. We need to find new opportunities to engage directly with our consumer. Over 120,000 people will attend the 5 day event. This represents the potential for a lot of new conversations about Prince Edward Island. We know it’s too hot to golf in Florida from June – September. Our favourable weather at this time of year and world class golf is ideal for this market. We’re piloting this partnership in 2010, but hoping this event will create top of mind awareness and convert into new business for Prince Edward Island,” concludes MacLeod.
For more information or your free copy of the 2010 Prince Edward Island Golf & Travel Guide visit www.golfpei.ca or call toll free 1-866-GOLF-PEI (465-3734).